Free Kindle?

Okay, no one is apparently suggesting it would be truly free as in you go put it in your shopping cart for $0.00 and have it show up at your door a couple of days later. There is the possibility floated that you could get a free Kindle as part of an Amazon Prime subscription, which could make sense.  I still think it's more likely you'll get a very cheap Kindle with Amazon Prime. The problem with giving away physical goods for free hoping to make the money back with subscriptions or ads or book purchases or whatever is that people might take the physical good just because it's free and/or repurpose it. That's what happens with alternative newspapers, and they have built their business model around that, hoping that something will catch your eye from the bottom of the birdcage. I doubt that could work for the Kindle.

The idea of a free Kindle with the purchase of a bundle of books is an intriguing idea. Having to buy a whole bunch of books would prevent abuse by repurposers and it would aid in getting Kindle everywhere. Short of stuff like that, though, I don't see Kindle for less than $99 to non-Prime subscribers anytime soon. That seems like the magic price-point that they're looking for.